Category Archives: Corporate Photography

No Selfies, please! Creating Great Corporate Portraits

Don’t get us wrong, even professional photographers love a good selfie, but when it comes to your career and reputation, a high-quality portrait is the smart choice.  And, since very few people actually like getting their picture taken, how does one get a great headshot?

With over 20 years of experience, Gamut One Studios’ four talented photographers offer unsurpassed expertise in getting the best business portrait.  To get started, we will review the subject’s desired headshot style, usage needs, their profession and their company brand to achieve the perfect professional look.  Additionally, our convenient Edina location allows for either in-studio or on-location packages that are easy to schedule and budget.

Subject Profession

Professions in fields such as law, finance, insurance and medical often seek out a more formal look to their portraits due to the high need for professionalism and trust in their positions. Creative industry employees need to go above and beyond in creating an eye-catching and current look that will suitably represent their company and line of work.  Casual portraits are often appealing to fields where a subject wants to appear open and relatable to his/her peers.

Corporate Brand Image

Your company may have a certain brand aesthetic that appeals to your industry and frequently the marketing materials or brand standards will dictate how formal or staged the head shots should be.

 

Business portraits

Corporate portrait photography by Gamut One Studios


In Studio or on Location 
Some clients like the look and structure of photographing on an in-studio set while others want a specific location such as their corporate facility for the background.  Some commonly used head shot backgrounds are: 
  • Outdoors
  • Company building or facility
  • Soft focus background indoors or outdoors
  • Colored canvases and paper backdrops (in studio or on location)
  • Flat or textured walls
  • Company products in background
Poses, Cropping and Retouching
Usage of the image will dictate whether it should be a full length, half or close up shot but no matter what the pose, the subject needs to be relaxed or at least look relaxed for a quality portrait. Making sure your subject is ready and comfortable is very important for impressive portraits and a skilled photographer will know how to make the subject at ease. Gamut One Studios also offers professional hair & make up stylists’ services that can make a big difference in how the subject feels and can really bring out the best in each person. Additionally, our post production retouching services utilize a variety of adjustments that result in a natural and attractive portrait.

While not everyone likes getting their picture taken, when done right, it can be a powerful tool in creating a strong image for you and your company.  At Gamut One Studios, we always go above and beyond when creating your professional portrait…so much so that you may never want to use a selfie again!

 

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Red Hot Trucking!!

Smokin’ hot!  And, our red-headed model is equally sizzling!  We know, not everyone oohs and ahhs over a Cummins ISX15 550 HP Diesel Eaton Fuller RTLO1891B 18 speed so to create a little flair, Gamut One’s Dewey Koshenina and the team at Zip’s Truck Equipment, glammed it up with some eye-candy images to enhance Zip’s new website re-design.

It’s always fun photographing dazzling models in a sea of dramatic smoke, but getting your boots dirty out in the field shooting the Zip’s fleet in action is even more exciting!  Zip’s was looking for more stylized images, so Dewey and the team opted to photograph the trucks in a variety of outdoor light on location at an airfield near the Zip’s facility.

Using separately photographed background locations, the trucks and backgrounds were composited to create drama and action.

With a little additional lighting and a lot of patience, Zip’s headquarters becomes the iconic facility that New Hampton, IA residents and Zip’s customers are very familiar with.

Steel and glass can be tricky to photograph indoors or out. However, when properly executed, lighting can heighten the quality of a shot to evoke a high end feel. Mission accomplished!!

Finally, our model and one of Zip’s spectacular trucks walk the carpet to visually create the sentiment that customer service and quality are what set Zip’s apart and ahead…an esteemed mode that Gamut One fully employs as well!!

Food Photography on the Fly

Recipe for Success

If you’ve been to the Minneapolis-St Paul International Airport lately, you know that the Minneapolis Airport Commission (MAC) is pulling out all the stops to keep travelers entertained, well-fed and happy. Gamut One Studios’ Jeff Schmieg, our food shooting specialist, has been part of that project for over fifteen years now.  MAC’s most current promotion is a bi-monthly coupon book called Eat, Shop, Relax. Each cover of this book is an entree image shot by Jeff from a MSP restaurant, such as French Meadow Bakery, Ikes, Axel’s BonFire Grill, TGI Fridays, and more.  Working with Kate Dougherty from MAC Marketing, and food stylist, Laurie Goeman, Jeff uses his years of food photography experience to create mouth-watering images for the featured restaurants with such detail that visitors and travelers can almost taste them!

Food Photography CoversGreat ingredients

Of course, every project has different challenges and this is where Jeff’s extensive experience shines. Whether it’s planning a location shoot at the airport or trying to simulate the atmosphere of the restaurant in studio, there are issues and details that need creative solutions.  Props, backgrounds and table top surfaces are cleverly chosen to enhance each image aesthetic and theme as well as addressing height and size challenges like a horizontal product needing to fit the Eat, Shop, Relax book’s narrow, vertical layout.

“Their creative, professional and detail-oriented approach always produces gorgeous looking photos. One thing that sets Gamut One Studios apart, aside from their vast amount of experience, is the extensive prop and background collection that is available.”     ~ Kate Dougherty, Minneapolis-St Paul International Airport Marketing

Food photography on location

Food related issues are worked out as Jeff, Laurie and Kate communicate with
the restaurants to learn the specific details of each entree and how those will affect the shoot. Is the entree going to arrive par cooked or does it need to be created fresh on set? Do we need some fresh cilantro to top the dish? Working with a flexible and experienced crew helps in creating a tasty and successful image.

Well Crafted

And even with all the preparation, Jeff knows better than anyone that photographing food almost always involves some ‘tricks of the trade’.  Keeping that bowl of soup or mug of beer looking like it is fresh and ready to be devoured can take tricks ranging from food replacements (hint: marbles hiding in the soup) to fast hands bringing in a new batch every few shots.  Gamut One Studios creates top-notch food images with help from food stylist, Laurie Goeman.  Laurie’s eagle eyes and quick hands work their magic while Jeff perfects the lights, angles, and focus for achieving the ultimate fresh food image that fits perfectly into the layouts.  In addition, partnerships with clients like MAC’s Kate Dougherty whose hands-on approach and upbeat attitude, help move a time-sensitive and demanding photo shoot along.

Food Photography Minneapolis Saint Paul

After all that goes into the photo shoot, the final result is an appetizing photo that draws customers into the restaurants. Next time you’re at the airport, pick up one of the Eat, Shop, Relax booklets and see for yourself how Jeff’s food photography looks good enough to eat!

Corporate Portraits: Your Best Image

Crooked tie, shiny forehead, high school yearbook pose … we’ve all seen some unflattering corporate headshots that do no favors to the subject or company. But, since very few people actually like getting their picture taken, and even fewer are naturally photogenic, how does one get a great headshot?

At Gamut One Studios we know that a great portrait is a powerful tool in building a strong image for you and your company.

Gamut One Studios always goes the extra mile to create extraordinary client headshots in a convenient, budget-friendly manner.

And to deliver those easy-going, yet professional shots, trust the unparalleled experience of our four photographers.

We can offer every possible type and style of corporate portraits or headshots. We’ll share our secrets with you on how to combine the subject’s profession, corporate brand image, and usage requirements to get the picture that speaks more than a thousand words about you or your brand.

Convenient Scheduling

Recognizing convenience as an important piece of the puzzle, Gamut One will help you design a schedule depending on how many employees are going to be photographed and their availability. With four full time photographers, we do our best to accommodate your first choice for time and scheduling date.

In Studio

Some clients like the look and structure of photographing on a set in our studio while others will want a specific background such as their corporate facility as the location. Either way, Gamut One Studios will scout all location options and work with you on a suitable plan.

Your Location

Some clients will want to schedule a drop in photo shoot where employees come to the Gamut One studio to have their portrait taken. For other clients, we may go to their offices and schedule employee time slots during the workday.

Do you ever wonder why some people just seem to take better pictures than others? That’s also part of our plan – the Gamut One photographers are experts in putting their subjects at ease to get the most impressive and natural photo possible.

Group time slots

Some companies have to schedule just one-person-at-a-time photos due to time constraints or a preference to photograph new hires immediately. In these situations, we will use a pre-approved set up and employees will stop by our studio, or we meet them on location.

Cost Concerns: In all types of photo shoots, we are conscious of your budget and end goals. The greatest cost savings comes from scheduling multiple people for the same day.

Once we’ve chosen a time and location, Gamut One Studios will also help you consider the ‘little things’ that make a portrait stand out. Your subject’s profession, corporate brand image, and usage requirements (such as annual report, website, etc.) are all taken into consideration and we will design and facilitate the best look for you.

Retouching?

Of course. Photoshop has become a verb. Retouching always makes it better. Whether it’s tired eyes, shiny forehead, or not the right shade of lipstick, we will take care of it. Left your suit coat at home, but need it for the photo? We have even “shopped” that in for a customer.

Our shooters, Bill, Dewey, Greg, and Jeff are also all Photoshop wizards and take great pride in every image to deliver you the best.

When you need a professional portrait to compliment your company or brand, Gamut One offers a clear advantage in portrait photography. Whether updating your website, creating a new sales brochure or just have a new company hire, we will work with you to deliver the best images for your company’s success.

 
 
 
 

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