{"id":1273,"date":"2013-09-26T12:45:58","date_gmt":"2013-09-26T17:45:58","guid":{"rendered":"http:\/\/gamut1studios.com\/blog\/?p=1273"},"modified":"2013-09-26T12:48:12","modified_gmt":"2013-09-26T17:48:12","slug":"food-photography-on-the-fly","status":"publish","type":"post","link":"https:\/\/gamut1studios.com\/blog\/?p=1273","title":{"rendered":"Food Photography on the Fly"},"content":{"rendered":"
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Recipe for Success<\/em><\/strong><\/span><\/p>\n

If you\u2019ve been to the Minneapolis-St Paul International Airport lately, you know that the Minneapolis Airport Commission (MAC) is pulling out all the stops to keep travelers entertained, well-fed and happy. Gamut One Studios\u2019 Jeff Schmieg, our food shooting specialist, has been part of that project for over fifteen years now. \u00a0MAC\u2019s most current promotion is a bi-monthly coupon book called Eat, Shop, Relax<\/em>. Each cover of this book is an entree image shot by Jeff from a MSP restaurant, such as French Meadow Bakery, Ikes, Axel’s BonFire Grill, TGI Fridays, and more. \u00a0Working with Kate Dougherty from MAC Marketing, and food stylist, Laurie Goeman, Jeff uses his years of food photography experience to create mouth-watering images for the featured restaurants with such detail that visitors and travelers can almost taste them!<\/p>\n

\"Food<\/a>Great ingredients<\/em><\/strong><\/span><\/p>\n

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Of course, every project has different challenges and this is where Jeff’s extensive experience shines. Whether it’s planning a location shoot at the airport or trying to simulate the atmosphere of the restaurant in studio, there are issues and details that need creative solutions. \u00a0Props, backgrounds and table top surfaces are cleverly chosen to enhance each image aesthetic and theme as well as addressing height and size challenges like a horizontal product needing to fit the Eat, Shop, Relax<\/em> book’s narrow, vertical layout.<\/p>\n

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\u201cTheir creative, professional and detail-oriented approach always produces gorgeous looking photos. One thing that sets Gamut One Studios apart, aside from their vast amount of experience, is the extensive prop and background collection that is available.\u201d \u00a0 \u00a0 ~ Kate Dougherty, Minneapolis-St Paul International Airport Marketing<\/em><\/p>\n

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\"Food<\/a><\/p>\n<\/div>\n

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Food related issues are worked out as Jeff, Laurie and Kate communicate with
\nthe restaurants to learn the specific details of each entree and how those will affect the shoot. Is the entree going to arrive par cooked or does it need to be created fresh on set? Do we need some fresh cilantro to top the dish? Working with a flexible and experienced crew helps in creating a tasty and successful image.<\/p>\n

\"\"<\/a><\/p>\n

Well Crafted<\/span><\/em><\/strong><\/span><\/p>\n<\/div>\n

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And even with all the preparation, Jeff knows better than anyone that photographing food almost always involves some \u2018tricks of the trade’. \u00a0Keeping that bowl of soup or mug of beer looking like it is fresh and ready to be devoured can take tricks ranging from food replacements (hint: marbles hiding in the soup) to fast hands bringing in a new batch every few shots. \u00a0Gamut One Studios creates top-notch food images with help from food stylist, Laurie Goeman.\u00a0 Laurie’s eagle eyes and quick hands work their magic while Jeff perfects the lights, angles, and focus for achieving the ultimate fresh food image that fits perfectly into the layouts. \u00a0In addition, partnerships with clients like MAC\u2019s Kate Dougherty whose hands-on approach and upbeat attitude, help move a time-sensitive and demanding photo shoot along.<\/p>\n

\"Food<\/a><\/p>\n

After all that goes into the photo shoot, the final result is an appetizing photo that draws customers into the restaurants. Next time you\u2019re at the airport, pick up one of the Eat, Shop, Relax<\/em> booklets and see for yourself how Jeff\u2019s food photography looks good enough to eat!<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Recipe for Success If you\u2019ve been to the Minneapolis-St Paul International Airport lately, you know that the Minneapolis Airport Commission (MAC) is pulling out all the stops to keep travelers entertained, well-fed and happy. Gamut One Studios\u2019 Jeff Schmieg, our food shooting specialist, has been part of that project for over fifteen years now. \u00a0MAC\u2019s Continue Reading<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,48,49,32,3],"tags":[24,65,62,14],"_links":{"self":[{"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1273"}],"collection":[{"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1273"}],"version-history":[{"count":26,"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1273\/revisions"}],"predecessor-version":[{"id":1401,"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1273\/revisions\/1401"}],"wp:attachment":[{"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1273"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1273"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gamut1studios.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1273"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}